Our Work / Manufacturing / Pedrollo Group USA
Manufacturing
Six brand sites and an ERP wired to HubSpot.
Client
Pedrollo Group USA
Industry
Manufacturing
Services
CMS Website Build · Multi-Brand Site Architecture · Custom Integrations · Marketing Hub Implementation
Timeline
15 weeks
The challenge
Pedrollo Group USA was establishing its family of water treatment and pumping brands in the US market — Pedrollo, Pannelli, Superior Pump Pool Pro, Superior Pump Residential, and Decko — with no unified web presence and an ERP disconnected from marketing.
Our strategy & approach
We ran website builds and platform work in parallel: launching the Pedrollo Group USA site first, then rolling out the five brand sites in staged waves while implementing Marketing Hub and training the team.
A custom NetSuite integration built on AWS Lambda connected ERP data to HubSpot, with discovery, data mapping, prototyping, and QC all inside the 15-week window.
The results
What changed after launch.
6
Brand websites designed, built, and launched
1
Custom NetSuite-to-HubSpot integration via AWS Lambda
15
Weeks from kickoff to final brand site launch

